You may have assumed that most major cosmetics companies were onboard with alternatives to cruel tests on animals, but there are many that still poison and kill them for cosmetics and their ingredients. It isn’t always easy to know which brands are cruelty-free. For instance, L’Oréal, which doesn’t test on animals in the United States, pays for deadly testing in China, where archaic and painful tests on animals are required for cosmetics.
But there’s good news: We have more than 1,700 compassionate brands in our cruelty-free company database, which is a positive sign that times are changing! We encourage you to bookmark this link and use it any time you’re curious if a company is cruel or kind.